● Google Ads
Be at the top of Google — starting this week.
SEO takes time. Google Ads puts you in front of people who are searching for your service right now, and you only pay when they click.
Google Ads includes
- Campaign setup or rebuild
- Keyword & negative keyword research
- Ad copy & landing pages
- Call & form conversion tracking
- Weekly search-term reviews
What’s included
Campaigns built to bring in calls, not just clicks
01
Campaign setup
Search campaigns structured around your services and service area, with sensible budgets from day one.
02
Keyword research
Target the searches with real buying intent and block the ones that waste money.
03
Ad copy
Clear, compelling ads with the right assets — call buttons, locations, sitelinks and more.
04
Landing pages
Focused pages that turn ad clicks into calls and form fills instead of bounces.
05
Conversion tracking
Calls and form submissions tracked properly, so we know what's actually working.
06
Ongoing management
Regular search-term reviews, negative keywords and bid adjustments to stop wasted spend.
Why it matters
The fastest way to get in front of ready-to-buy customers.
People searching for your service on Google are already looking to hire someone. Ads put you at the top of that page immediately, while your organic rankings build.
The catch is that Google Ads can burn money quickly if it isn't managed carefully. Tight targeting and regular reviews make the difference.
What you get
- ✓Leads from day one of the campaign
- ✓Full control of your budget
- ✓Tracking that shows calls and leads, not just clicks
- ✓Regular pruning of wasted spend
How it works
Simple, honest and hands-on
01
Review
I look at your goals, budget, competitors and any existing account.
02
Build
Keywords, ads, tracking and landing pages set up properly.
03
Launch
Campaigns go live and I monitor them closely in the early weeks.
04
Optimize
Ongoing search-term reviews, negatives and reporting on leads.
FAQ
Google Ads questions
How much should I spend on Google Ads?
It depends on your industry, area and goals. We'll set a budget you're comfortable with, then adjust once we see real cost-per-lead data.
I tried Google Ads before and it didn't work. Why would this be different?
Common culprits are broad keywords, no negative keywords, poor landing pages and no conversion tracking. I fix those fundamentals first.
Do I pay Google directly?
Yes. Your ad spend is billed by Google to your own account, so you keep ownership of the account and its data.
Should I do ads or SEO?
Often both. Ads bring leads in now; SEO builds long-term visibility that doesn't stop when you pause spending.
Works well with
Related services
Everything works better together. These pair especially well with Google Ads.
Local SEO
Google Business Profile optimization, citations, reviews strategy and local pages to get you into the map pack.
Website Design & Care
Fast, mobile-first WordPress sites designed to convert visitors — plus updates, accessibility fixes and ongoing care.
AI Automation & Workflows
AI tools and automated follow-ups (GoHighLevel, SMS, email) that capture leads and save you hours every week.
Let’s get your phone ringing.
Tell me about your business and where you want it to be. I’ll give you an honest take on what will move the needle — no pressure, no obligation.
609-774-3865
Call Rich